isabel metello advertising works ®

. : blog developer, community manager by buzz marketing strategies : .

2011-08-17T02:14:00.002+01:00

Enquanto balconista e empregada de limpeza na loja Marroquina de design de interiores Safran Maison ®, nos meses de Maio e Junho de 2011, também desenvolvi o respectivo blog (http://safranmaison.blogspot.com/ ) e todos os seus conteúdos promocionais bilingues (Português/ Inglês), usando estratégias de marketing viral ao escrever um artigo sobre a loja e promovendo um dos seus eventos gastronómicos no Young Entrepreneurs Networkers , uma plataforma de promoção do empreendedorismo, onde escrevo crónicas sobre o tema; dando visibilidade a esta nova loja, através de comentários escritos em alguns blogs estrategicamente seleccionados cujos autores tiveram a amabilidade de os publicar (obrigada a todos! :); escrevendo e enviando, por email, newsletters e receitas bilingues, ao mesmo tempo que desempenhei a função de secretária e de Relações Públicas.

unknown authorship ©

As working as a saleswoman and cleaning lady at Safran Maison ® a Moroccan interior design shop, between May- June 2011, I´ve also developed the blog (http://safranmaison.blogspot.com/ ) and all its bilingual (Portuguese/ English) promotional verbal contents, using buzz marketing strategies by writing an article about the shop and promoting one of its food events at Young Entrepreneurs Networkers, a promoting entrepreneurship platform where I write some articles about this topic; by giving visibility to this new shop through comments on some strategic blogs whose authors were so kind to let them be published there (thank you all :); by writing and sending by email bilingual newsletters and recipes, as well as doing secretary and Public Relations work.

...o que aprendi através desta experiência? w/hat did I learn from this experience?...considero que grande parte está explícita ou implícita nas palavras proferidas no seguinte vídeo/I do believe that the main answers are given by the following speech (if you do not speak or understand Portuguese do please ask someone to translate it for you...you will not regret it...)...

. : Comunicação e Imagem da Revista Cultura ENTRE Culturas : .

2011-01-29T07:53:00.004Z

Responsável pela campanha de marketing viral desta prestigiada publicação, com base no desenvolvimento de estratégias e conteúdos de posicionamento inovadores.

Oeiras historical center repositioning

2009-08-31T01:06:00.010+01:00

photo and design : : isabel metello ©

I´ve developed a blog ♣ oeiras eco shopping loving center ♣ do feel always welcome ♣ within a strategic plan focused on the promotion of Oeiras´ (a Portuguese town) magnificent historical center while being also the object of a field research regarding a PhD seminar -Image Management - I am attending on Comunications at Universidade Nova de lisboa, Faculdade de Ciências Sociais e Humanas.
This project has reached media visibility through a local magazine- Boletim Municipal Oeiras Actual (edition 194: "Alternative and Ecological Local Commerce).

Vide: http://www.cm-oeiras.pt/default.aspxConteudo=Conteudo/ListarClasses.ascx&idCls=560&Menu=mn_10,mn_10_results and a local news paper (edition 183 (p. 6: "Oeiras Inova : Blogue quer revitalizar centro histórico" /translation: "Oeiras Innovates: a blog is focused on revitalizing the historical center") - Oeiras Jornal da Região . (Vide :) http://www.jornaldaregiao.pt/Oeiras.pdf).

♦ consultoria de marca ♦ brand consulting ♦

2009-08-31T01:04:00.003+01:00

Brand management and Marketing Consulting services (blog development included) registry included for this top traditional Ice Creams company- Gelados do Marquês ®. Buzz marketing campaigns are part of the strategic plan linked to the repositioning of Oeiras historical center.

Gestão de Marca e Consultoria de Marketing (desenvolvimento de registo de marca e blog incluídos) para esta prestigiada empresa de gelados- Gelados do Marquês ® . Campanhas de marketing viral fazem parte do plano estratégico associado ao reposicionamento do centro histórico da vila de Oeiras.

Consulte também o meu perfil em/ See also my profile in www.naymz.com/search/isabel/metello/1072177

2007-08-26T11:31:00.001+01:00

http://www.naymz.com/search/isabel/metello/1072177

Villa Natura: co-working with Carla Metello a stupendous graphic designer : naming, slogans, verbal contents for brochures and outdoors

2007-07-28T13:22:00.002+01:00

Villa Natura Verão 2006/ Summer 2006

Co-working with Carla Metello, a stupendous graphic designer, Isabel Metello was responsible for brand building, slogans and the verbal contents development of a magnificent private condominium advertising campaign. As a team we´ve arranged everything: we´ve created several iconic and verbal contents which fit the best the client´s original concept and marketing goals previously perceived; we undertook a complete study of the best places to put the outdoors; we made the contacts and the necessary arrangements and follow the all process of printing regarding both outdoors and brochures; we´ve mediated all the negociations between the supplier and the client.

Textos bilingues da brochura/ Brochure´s bilingual texts

Slogan: Fall in Love Naturally

Texto do interior da brochura: Localizada numa zona privilegiada, entre a requintada vila de Cascais e os resplandecentes areais do Guincho, tão perto da Quinta da Marinha e da Serra de Sintra, e a 28 minutos de Lisboa, a singular Villa Natura é um local único onde a vida e as emoções fluem naturalmente. Este condomínio de design aprimorado beneficia de uma vizinhança exclusiva e restrita. Aqui, desfrutará os prazeres da privacidade e a paz relaxante da natureza envolvente. Deixe-se seduzir pela Villa Natura, ofereça à sua família o paraíso, apreciando a suave brisa marítima, o ar purificado dos pinheiros circundantes e os refrescantes relvados que emolduram as magníficas piscinas privadas! Na Villa Natura, gozará a segurança e o conforto de um condomínio privado de excelência, rodeado por cenários naturais de beleza ímpar e próximo das comodidades urbanas da cosmopolita vila de Cascais.

Texto da contra-capa da brochura: Localizada numa zona privilegiada, entre a requintada vila de Cascais e os resplandecentes areais do Guincho, tão perto da Quinta da Marinha e da Serra de Sintra, e a 28 minutos de Lisboa, a Villa Natura oferece-lhe a privacidade, segurança, o conforto e a comodidade de um condomínio privado de excepção, dispondo cada uma das 6 villas de solário, piscina e jardim privado.

O conteúdo deste folheto detém um carácter meramente promocional, não implicando as informações nele contidas qualquer valor contratual.

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Brochure´s inner texts: Located in a privileged area, between the sumptuous and sunny town of Cascais and the magnificent sandy beaches of Guincho, so close to Quinta da Marinha, the Sintra hills, and near Lisbon, Villa Natura is an unique place where you´ll find that life and emotions flow naturally. The condominium has been carefully designed within an exclusive neighbourhood. Here you´ll enjoy the pleasures of privacy and of a natural relaxing surrounding environment. Be seduced by Villa Natura, bring your family to paradise, enjoying the sea´s smooth breeze, the pine trees´ scent and the refreshing gardens around the magnificent private swimming‑pools! In Villa Natura, you´ll enjoy the security and the comfort of an exquisite condominium next to beautiful natural landscapes and to the the cosmopolitan town of Cascais.

Brochure´s final page text: Located in a privileged area, between the sumptuous and sunny town of Cascais and the magnificent sandy beaches of Guincho, so close to Quinta da Marinha, the Sintra hills, and near Lisbon, Villa Natura offers you the privacy, security, comfort and well-being of an outstanding private condominium. Each villa has a solarium, a private pool and a private garden.

This leaflet´s content has a mere promotional purpose, thus the information given does not imply any contractual obligation.